Get More Exposure for Your Website with Article Writing
Writing articles every day to publish online is an essential marketing strategy if you want to get yourself known and make money this is your cash creator. It’s also very difficult getting started but you just have to jump in. You sell yourself through the content of your article which must be useful, interesting and informative.
When you do it well and consistently, you gain credibility and people would be interested to look at your product. This means you have to write a few hundred articles for maximum exposure, especially if you’re only depending on article writing.
If that’s the case, you must send your articles to the best article directories, all of which are free of charge. Write one article a day, every single day. After you’ve gotten the hang of it (about a month) make it two a day, etc. because you’d have learnt about your new product by then.
Article Content To get started, write about what you know or have learnt about your product. Don’t use the verbatim draft article or press release companies often provide. It is only an example, after all. Plus, if you use them as they are, they tend to sound stiff and uninteresting and nobody’s going to read it.
And in any case, somebody will already have used the text and that will get your article rejected by article directories. Yep, it’s all been said before. Find a new angle; put your own spin on the content.
If you’re new to the product and market, check the speciality review sites for information and ratings. Read other articles for ideas and draft your own based on what you understood. I didn’t say copy or rewrite what you read. That’s plagiarism!
Article Title and Keywords On a scale of one hundred, your article title should be between seventy to eighty characters long, no more. This is for the search engines to take an interest in you. Always put your keywords in the first four (4) words of your title and try to repeat them at the end, athough sometimes that’s not possible.
A good example is my title; my keyword is article writing but I couldn’t fit it in exactly the same way and have it make sense, so I turned it around. It still works. I got this tip from J. Herring, the article marketing guy.
Search engines ‘lose interest’ if they don’t find any keywords in the first four to five words of your title; that’s why long titles matter. But please remember that your titles should always make sense. Article directories will reject your article for this.
Use of Keywords in Article Body and Article Length Repeat your keywords in the first line of your first paragraph and write between four hundred to five hundred words per article. You don’t need more. The ratio of keywords to article content is one keyword for every hundred words.
Article Submission After you’ve written your article, proof-read it, do it again in preview mode, and one last time after you publish it (you can usually edit after publishing in most free article directories but not at EzineArticles).
Send your articles to the best article directories: EzineArticles (top notch in all areas); Buzzle (tons of how-to write information and they accept fiction and poems); GoArticles (easy, good exposure & great for 1st timers); Amazines (distribute to other ezines); iSnare (pay for articles but no promotional content). Get exposure.
Be sure to read the submission guidelines and stick to them. If you don’t already have one, open a Twitter account and upload your articles there as well and think about joining other social groups where you can promote your articles (not Digg and Propeller – that’s spam to them).
Warmly,
Rob 
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